Practical product pricing tool
Product Pricing
Worksheet
Put the Costs Behind Your Price in View.
Not sure where to start with your product price? Work through delivery costs, support time, fees, and build-cost recovery. Then compare the result with real offers before choosing a price to test.
$7 one-time purchase · Online tool + Excel companion
Your work saves on this device and in this browser only. It won’t appear on your phone or another computer. Use Download or Print to keep a copy.
A Cost-Based
Planning Floor
Include Support
and Handling Time
Account for Fees
and Buffers
Review Real
Market Evidence
Excel Companion
Included
What This Tool Helps You Do
The selling price is only one part of the picture. This worksheet brings the costs behind each sale together, including support time and a share of the initial build cost. Explore your assumptions, then use market evidence to help choose a starting test price.
- Include fulfillment and support costs
- Allow for transaction fees and a buffer
- See how a sales scenario affects build-cost recovery
- Keep the reason for your test price in writing
Check the context.
Test thoughtfully.
What’s Included
A pricing calculation and a place to connect the numbers with your research.
Eight planning inputs
Enter direct costs, support time and rate, build cost, scenario sales, fees, buffer, and desired contribution.
A calculated planning floor
See a cost-based price from your entries. Change the assumptions to explore another scenario.
Market-evidence guidance
Compare current offers and scope differences. Use the companion workbook for research URLs and dates.
A test-price record and Excel copy
Write down the starting price and why. Save or print online, or work in the separate Excel companion.
Perfect For You If…
For digital or physical product sellers who want a clearer cost-based starting point for pricing.
How You’ll Use It
Add your costs, check the assumptions, and record a price to test.
- 1
Enter the per-sale costs
Add fulfillment costs, support minutes, and a rate for that support time.
- 2
Set your planning assumptions
Include build cost, scenario sales, fees, buffer, and desired contribution.
- 3
Review the planning floor
Check the result and explore changes without treating scenario sales as a forecast.
- 4
Compare and choose a test price
Review current offers and your product’s scope. Record the price and your reasoning.
Why It Matters
A low price can look attractive until support, fees, and build time are counted. Bringing those costs into view helps you ask better questions about your offer. The result is a planning floor, not a promise that customers will buy at that price.
Choose deliberately.
Does it choose the best price?
No. It calculates a cost-based planning floor. You still consider the customer problem, alternatives, and your own market evidence.
Are the scenario sales a forecast?
No. They are your assumption for spreading the initial build cost. Change the number to examine different scenarios.
Where does my work save?
See the saving note near the top of this page. The included Excel file is a separate working copy.
14-Day Refund Window
Try the Product Pricing Worksheet with confidence. If it isn’t right for you, contact support@wahmn.com within 14 days of purchase to request a refund.
Give Your Starting Price a Clearer Basis
Bring the costs, assumptions, and market context together before you test.
$7 one-time purchase · Online tool + Excel companion
Your work saves on this device and in this browser only. It won’t appear on your phone or another computer. Use Download or Print to keep a copy.
Better questions.